“The Revolution, Brought to You by Nike,” by Andrea Phillips
A gripping and bewildering story. The concept of a corporate savior driving a revolution is played straight all the way through, with no one apparently questioning it, no one evincing a sense of irony or ambivalence or guilt. Nor does anyone except the president question Nike’s moral authority (who does sew those shoes, anyway? Mine say they’re made in Indonesia).
The last line is incredible. Is this wish fulfillment or satire? Or wish fulfillment tempered by satire? Read the author’s essay in the same issue of Fireside for a possible answer.